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Joinery calculates prices on the server, inside WooCommerce. Nothing depends on a theme or on JavaScript in the browser, so a headless frontend gets the same prices as a classic store.

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Customers and roles

Rules such as “wholesale customers pay 20% less” depend on who is shopping. The Store API and the price-preview endpoint use the WordPress user of the request:
  • Guests get guest prices.
  • Signed-in customers get their prices when the request is authenticated with the WordPress cookie and a nonce, an application password, or JWT if you use a JWT plugin.
Cache price responses per customer group, never across them. A CDN that caches /wp-json/ for everyone would show one customer’s wholesale price to the next.